2025 May Board Book
First page
Table of contents
Next page
Last page
Cover
1
Agenda
2
Bagley Keene Open Meeting Act
4
CMAB Sheet
6
CMAB Glossary of Terms
8
Administration
14
Statement of Income & Expenses
15
Milk Production Comparison
16 - 17
Advertising & Communications
18
Advertising/Social Media Update
19
Communications Services Update
24
Coverage Dashboards
30 - 31
Press Releases
36 - 37
Business Development
51
Retail
52
Innovation & Entrepreneurship
55
Foodservice
59
Tradeshows
60
International
61
Processor Partnerships
72
Dairy Performance Report
73
RCM Updates
76
Processor Updates
77
Retailer Collaborations
78
New RCM Items
79
Producer Relations
86
Dairy Princess Program
87
California Dairy Farmer Facebook Page
88
International Internship
89
Dairy Community Events
90
2025 Annual Meetings
91
Education & Community Relations
92
CDIC
93
Multi-Strategies Activities
94
Diversifying Product Portfolio
94
Packaging Innovation
96
Continuing Education
96
Future Events
97
Attracting New Workforce
97
Strengthening Academic Institution & Networking
97
News & Views
98
Deli Market News - CMAB's Lizzie Werber
99
CA Bountiful - Cow to Carton
106 - 107
LinkedIn - The Peak Performer's Plate
108
Prepared Foods - Dairy Innovators Reshaping Dairy
113
2025 Board Meeting Schedule
123
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