2025 May Board Book

First page Table of contents Next page Last page
Cover1
Agenda2
Bagley Keene Open Meeting Act4
CMAB Sheet6
CMAB Glossary of Terms8
Administration14
Statement of Income & Expenses15
Milk Production Comparison16 - 17
Advertising & Communications18
Advertising/Social Media Update19
Communications Services Update24
Coverage Dashboards30 - 31
Press Releases36 - 37
Business Development51
Retail52
Innovation & Entrepreneurship55
Foodservice59
Tradeshows60
International61
Processor Partnerships72
Dairy Performance Report73
RCM Updates76
Processor Updates77
Retailer Collaborations78
New RCM Items79
Producer Relations86
Dairy Princess Program87
California Dairy Farmer Facebook Page88
International Internship89
Dairy Community Events90
2025 Annual Meetings91
Education & Community Relations92
CDIC93
Multi-Strategies Activities94
Diversifying Product Portfolio94
Packaging Innovation96
Continuing Education96
Future Events97
Attracting New Workforce97
Strengthening Academic Institution & Networking97
News & Views98
Deli Market News - CMAB's Lizzie Werber99
CA Bountiful - Cow to Carton106 - 107
LinkedIn - The Peak Performer's Plate108
Prepared Foods - Dairy Innovators Reshaping Dairy113
2025 Board Meeting Schedule123

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