2025 May Board Book

Business Development, May 2025

Domestic Retail The first chart below is for TTL US, the second is California. On the left is latest 52 weeks, with the timeframe progressively shorter until the last column, which is the latest 13 weeks, through 3-23-2025.

This is yet another encouraging report for volume growth across dairy! The butter declines in CA we were seeing at the beginning of last year are turning around, in fact to significant growth in the latest 13 and 26 weeks. We have some weakness in ice cream and frozen novelties. There is strength in every single other category, especially fluid milk. To see California fluid milk continuing to grow, and at a better rate than the rest of the US is fantastic. Real milk’s value as well as consumer trends toward natural, simple nutrition,