2025 May Board Book

EC ommerce Group Purchasing Promotion

Considering the inventory level of the products for group purchasing promotion, CMAB Korea plans to conduct the promotion after mid-March. The main purpose of the promotion is to introduce newly launched products (Karoun string cheeses & Joseph Farm’s variety slice pack) and increase their awareness among the general public. Platform: Kamzasweet online shop (foreign premium food ingredients online channel) Concept: Camping Contents: Recipes for camping (cheese s’more, cheese fondue, raclette dishes) To encourage people to purchase more, we plan to provide a small gift set with recipe cards so those who buy the cheese can take a look at it and try cooking at home. They are very simple cooking recipes, such as hot dog, burger, etc, that Koreans enjoy as snacks. Products: TBD (we are talking with importers for inventory level) * newly imported cheeses will be included.