2024 May Board Book

MEXICO

Costco Petit Pot launching on March 10 th , dark chocolate flavor, 14 unit pack. We are expecting sales of $4,000 USD per week and to have stock for 3 months. We are scheduling demos for 30/03, 31/03 y 01/04. We are also posting on our social media about the launching. Rumiano Cheeses Joe Baird visited Mexico City mid-february. They are looking for new options to offer Costco, in varieties and presentation. We are also sharing ideas for materials and exhibition packaging and waiting for them to share new product options for feedback before sending them to Costco. ANTAD Ready for Expo ANTAD, we are bringing samples from 9 different brands, this year 3 companies will be attending: Pacific Cheese, Los Altos and Vintage. We have around 15 programed meetings for follow up and meeting new contacts.

Social Media

Our strategy in social media consisted in publishing organic and paid posts highlighting our 4 key messages: power of the seal, versatility, sustainability, health and wellness. The main objective of this activity is brand awareness and engagement. The total results are the following: