2023 May Board Book

Seasonal Recipe with KOL fromscratch KOL Giovanna (@fromscratch) uploaded a recipe using Real California Milk butter highlighting the benefits and attributes of the product, as well as specifying to his followers where they could buy it. She also shared more information about Real California Milk’s products and the power of the seal; stories were also shared – Total reel results: 159,178 reached accounts, and 172,132 plays

PR Récord

On March 18 th the national classic of Soccer took place, having the most famous soccer teams in the country, this event had a lot of communication and publicity around the game, and RCM participated with the campaign “The seal in the sport” with a whole page and a Facebook post with one of the main sport media. The campaign has reached between print and digital a total of 1,039,751 impressions.