2023 May Board Book
Business Development, May 2023
Domestic Retail The first chart below is for TTL US, the second is California. On the left is latest 52 weeks, with the timeframe progressively shorter until the last column which is the last 4 weeks, through 3-26-23.
For the latest 52 weeks, California is trending similar to TTL US for all categories except ice cream and cottage cheese. For Total US, most categories are showing positive trends in the latest four weeks. California butter trends are quite positive, with double digit growth in the latest four weeks. Conversely though, California ice cream and novelties are declining double digits and much worse than national trends.
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