2023 May Board Book

FOODSERVICE Q1 2023 RESULTS OVERVIEW

ELEMENT

QUANTITY

IMPRESSIONS

TRADE EARNED STORIES TRADE MEDIA ADVERTISING WEBSITE VISITS FROM PAID

4

155K

N/A 18K

215.5K

N/A

PAID SOCIAL POSTS

56 11

2.5M

ORGANIC SOCIAL POSTS

N/A

SEARCH ENGINE MARKETING 20

48.6K

REAL MAKERS VIDEO VIEWS

368

N/A

How Quantity/Impressions were Calculated in Report Results Overview (slide 8): Each story/post/content piece is counted one time Results by Territory (slides 2-7): Each story/post/content piece may be counted more than once, if it fits into multiple categories