2022 September Board Book

Foodservice

The CMAB Foodservice team took the pizza contest this year to the next level, testing menu concepts for each of the four finalists. One of the four turned out to be a “Superstar” in the testing, showing that not only does it taste great, as measured by our judges, but the concept has significant appeal with consumers. One of the key learnings was that naming the brands of the quality California cheeses had a significant impact on consumer appeal. The results are summarized in the chart below: