2022 March Board Book

First page Table of contents Next page Last page

Front Cover	1
Agenda	2
2016 1110 Bagley Keene Open Meeting Act - Summary	4
CMAB Sheet	6
Glossary of Terms	8
Comparative Statement of Income and Expenses	13
Advertising and Communications	14
Advertising	15
Social Media	22
Coverage Dashboards	31
Communications	25
Press Releases	42
Business Development	59
Domestic Retail	60
Foodservice	65
Tradeshows	67
International	68
Processor Partnerships	74
Producer Relations	81
Dairy Princess Program	82
California Dairy Farmers Facebook Page	83
College Dairy Advocacy Program	84
Education and Community Relations	85
Dairy Promotions	86
Annual Meetings	87
CDIC	88
News & Views	94
2022 Board Meeting Schedule	106

Made with FlippingBook flipbook maker