2019 March Board Book

2019 Number of items with the Seal – Summary We have added an additional 62 items bearing the Real California Milk Seal through January 2018, bringing our total to 2,549 items . This includes foodservice items as well as retail items. Many of these items are nationally distributed, helping to increase utilization of our processing facilities using 100% California Milk. With several National Brand companies now using the Seal, consumers will be looking for it in the dairy case as our integrated advertising campaign generates some of the highest measurements for awareness and intent to purchase.

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NUMBER OF SEALED ITEMS

Number of Items with RCM Seal

62 Items Added Since September

2549

21 Items Added Year to Date

2487

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Jan 2019 Sept 2018

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