2018 May Board Book

2018 Number of items with the Seal - Summary We have added an additional 42 items bearing the Real California Milk Seal through April 2018, bringing our total to 2,474 items . This includes foodservice items as well as retail items. Many of these items are nationally distributed, helping to increase the utilization of our processing facilities using 100% California Milk. With several Branded companies now using the Seal, consumers will be looking for it in the dairy case as our integrated advertising campaign generates some of the highest measurements for awareness and intent to purchase.

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