2018 March Board Book
First page
Table of contents
Next page
Last page
Cover
1
Agenda
2
Bagley Keene Open Meeting Act
4
2018 CMAB Sheet
6
Glossary of Terms
8
Administration
13
Advertising
14
Communications
21
Public Relations Program
22
Communication Services
23
Social Media
29
News Bureau
35
Consumer Coverage Objectives
36
News Releases
40
2017 49ers Hometown Release
41
2017 Holiday Recipes
44
2018 Dairy Princess - Search for Royalty
47
Business Development
49
Processor Relations
67
Producer Relations
72
CMAB District Meetings – January/ February/ March 2018
73
Dairy Princess Program – 2018 Contest Dates
73
Dairy Princess Activities – September through December 2017
74
Education & Community Relations – 2017 Projects
74
Education & Community Relations – 2018 Guidelines
74
California Dairy Farmers Facebook Page – Closed Group
76
California Milk Advisory Board International Internship Criteria & Guidelines 2018 Deadline – March 31, 2018
81
GOAL
81
ABOUT THE INTERNSHIP
81
REQUIREMENTS
81
WHAT IS INCLUDED:
81
APPLICATION PROCESS:
81
CDR FEB18
83
CDR JAN18
87
CDR DEC 17
93
2018 Board Meeting Schedule
97
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