2017 March Board Book

2016 Number of items with the Seal - Summary With expansions and new item launches, 2016 was a good year for increasing the number of items with the Real California Milk Seal, ending the year at 2,105 items, and increase of 17.5%! Many of these items are nationally distributed, helping to increase the utilization of our processing facilities using 100% California Milk. With several nationally branded companies now using the Seal, more and more consumers will be looking for it on other items and our advertising has a great impact on this.

Number of Items with RCM Seal

2105

Items with Seal

1790

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December 2016 January 2016

New RCM Partner Cut & Wrap to Open Soon Silverdale Cheese is opening a new Cut and Wrap

facility in March. Located in Imperial, CA in the former Gossner plant, they will be cutting an repackaging cheese into retail and foodservice sizes. This will include everything from soft cheeses like mozzarella to any type of hard pressed cheese. They have the capability to process chunks, slices and shredded cheese. The CMAB has already connected Silverdale with two high volume operators that will help generate more business for California Cheese

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